McDonald’s to use Google AI to improve service quality
McDonald’s announced a partnership with Google to implement generative artificial intelligence technologies. The update will affect thousands of restaurants starting in 2024.
According to the company, AI will help optimize operations and services based on big data analysis. As a result, visitors will be able to get “hotter and fresher food”.
In particular, Google technologies will update the hardware and software of restaurants. This will simplify the work of the staff and allow them to make quick decisions to minimize disruptions.
The company emphasized that AI will not replace people, but rather facilitate their work and open up new opportunities for interaction with customers.
In addition, McDonald’s will introduce a new operating system integrated with the mobile application and ordering kiosks. It is also expected to improve restaurant management and lead to personalized customer service.