The brand value increased by 1% to $59.4 billion. Mercedes-Benz not only retained its premium status but also improved its operational and financial performance.
Tesla was ranked second in the 2024 ranking, with its value decreasing by 12% to $58.3 billion. The third position was retained by the Japanese brand Toyota, whose value this year was estimated at $52.7 billion.
The TOP 10 most valuable automotive brands in 2024 also included: Porsche, BMW, Volkswagen, Honda, Hyundai, Ford, and Audi.
The title of the world’s strongest automotive brand has been retained by Ferrari, a manufacturer of luxury sports cars.
At the same time, Bosch has become the most valuable and strongest automotive components brand this year.