OpenAI announces the development of an innovative AI search engine that can become a serious rival for Google
OpenAI is competing with Google in the search technology space, having been developing its innovative Internet search tool for over a year, according to insiders. The company, which has gained popularity due to its leadership in the generative artificial intelligence segment, is considering integrating the new product with ChatGPT or launching it as an independent solution.
Since its inception, ChatGPT has been limited in its access to the latest data from the Internet, but this changed in 2023 when OpenAI added plug-in support, allowing ChatGPT to view up-to-date information online. This innovation was originally intended to improve the search capabilities of Microsoft’s Bing, a company that has invested billions of dollars in OpenAI.
Microsoft, using the capabilities of OpenAI, has reimagined Bing and its other products by integrating artificial intelligence under the Copilot brand, which has expanded the possibilities of their use.
Now, with the active support of Microsoft, OpenAI is preparing to announce its search product, hoping to change the balance of power in the web search market, where Google has long been an unattainable leader. Although the details of the new OpenAI search engine remain unknown, we can make assumptions about its functionality by analyzing innovations in the industry, such as Arc Search’s “Browse for Me” feature, which promises users a more efficient and convenient search experience.
