It even helps to troll: how ChatGPT became part of the war between McDonald’s and Burger King
ChatGPT has been actively penetrating all areas of our business. Interestingly, even texters have found an interesting use for it.
This was reported by Channel 24 with reference to businessinsider.
Burger King and McDonald’s have once again decided to “measure up” with burgers. This led to a very funny situation.
How Burger King and McDonald’s are fighting with ChatGPT
In Brazil, Burger King and McDonald’s have placed their billboards next to each other. Interestingly, both advertising messages say that the company’s burger is the “most iconic” burger.
Burger King responds to McDonald’s ChatGPT taunt 🍔
Two billboards have been placed right next to each other in Brazil.
Find out more about our Ad of the Day from DAVID São Paulo 👇https://t.co/mZHBrwQ2hI#artificialintelligence #creativity #advertising pic.twitter.com/pTOBtwCNVa
– The Drum (@TheDrum) June 8, 2023
It turns out that both advertising messages were created by ChatGPT. They even have a similar design, so the texters, using artificial intelligence, didn’t even bother to be original.
Earlier, McDonald’s publicly asked ChatGPT about the most famous burger in the world and received its product in response. Burger King decided to keep up with the competition, but made a not-so-convincing move.
